A visit ends when they meet any of the following criteria: 30 minutes of inactivity: Almost all sessions end in this manner. e. Fear not, for Adobe has already made that process easier: eVars and props can be searched in the left rail search box. Also, if you request reports from. My question is: Can you have different values for the same prop/eVar/event number from site to site? It seems logical that Website A could have pro p25 set to "Product Views" and Website B could have prop25 set to "Site Search" or something completely different. . You can use this metric to understand which dimension items have the highest bounce rate, or to see an aggregated total bounce rate of your site over time. The most suitable dimension depends on your reporting needs. However, if you use report time processing, both props and. Analysis Workspace: Click Analytics > Workspace, open a project and. 16-11-2017 09:48 PST. Counts the number of hits where the matching custom event event1 - event1000 exists in the events variable. Thank you very much for the explanation. Props Adobe Analytics. eVar will maintain "Page 2" value on this page view Combine Traffic Variables (sProps) and Conversion Variables (eVars) I would like to see the custom segmentation variable types combined so everything is an eVar, but with Pathing optional. Under Actions, click an existing Adobe Analytics - Set Variables action or click the ‘+’ icon. evar: a prop only saves the value on a single hit when you set the value! that means your occurencies should be the amount of times you send the prop to the database. Hi, Question - so if i define 2 metrics at the visit level - should i not get the same answer whether i use evar or props? I am counting the existence of an evar or prop in a visit. Edit: the s. If we set a eVar to record Referrer, a Prop to record as well, May I have your help to a clear clarification on: Referrer, Referrer (eVar), Referrer (Prop) E. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. _P， thanks for your reply. In your example, "Tracking code starts with. . Explaining the difference between the three types of custom variables in SiteCatalyst 15: Events, Custom Conversions (eVars) and Custom Traffic (sProps). Yes, attribution on your eVars is the issue. Common page variables include props, eVars, and events. This is the maximum length of each. It's true that they are not very useful, but there are still some cases where I love to use them ("entry/exit dimension" and "list props" are just 2 cases). Want to see what AA and CJA expert Brian Au had to say in our last Community Coffee Break? View Here. Step One: Pick & Enable a Custom Dimension in Google Analytics. . s. A custom dimension that you can use in reporting. eVar will maintain "Page 2" value on this page viewCombine Traffic Variables (sProps) and Conversion Variables (eVars) I would like to see the custom segmentation variable types combined so everything is an eVar, but with Pathing optional. Users of Adobe Analytics need to understand the difference between Props and Evars (and how they relate to Success Events ); these are fundamental concepts and need to be fully grasped if Analytics. Under Actions, click the to add a new action. Hi everyone. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Cloud Extensibility Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Creative Cloud Document Cloud Commerce Marketo Engage WorkfrontDear Daniel, Adobe recommends eVars over Props because if you set eVar expiration to Hit, it behaves as a Prop. ) No character limit. Let’s dive in . You establish a relationship between a variable value and metadata related to that value. This would also include the combining of Correlations and Subrelations. In the most basic terms, re-purposing an eVar (or a prop, or an event, etc) is taking that dimension which used to collect values for one thing (let's use an example of collecting the unique asset id for your content) and wanting to start collecting something new instead (let's pretend you are clean. Click the library’s drop-down list again, and select Approve for Publishing. . Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. You can break down any Analytics variable (eVar or prop) by any other variable. Even if you build a segment in eVar, now you have the option to select Default (Repeating),. Adobe Analytics. Variables in this section are split into several sections: Page variables are values that are typically used directly in reporting. You can also copy the value from another Analytics variable. Create a processing rule that sets an Analytics variable to the context data variable value. Hi Ramya, Best Practive for the above scenario; A new clearVars method is available to clear the following values from the instance object like eVars, props, etc. Rather than rebuilding the evar, the team decided to modify the calculated metric to remove the eVar reference. Examples of. Hit 17: prop set with "123", eVar set with "123". e. 1 Answer. Props (Traffic Variables): Props, s. Here is a video that compares various Adobe Analytics tools:. List props and list vars can both contain multiple values in the same hit. The possibility of truncated data is significantly lower as a result. a prop are mainly used for pathing and the "entry"/"exit" val. Full. Since these are JavaScript errors that (probably) won't get cross-referenced with other eVars, you might want to use listProps instead to conserve your listVars. Prepare to implement Adobe Analytics. eVars can (based on report suite settings) keep the value forever, while props loose th. ) one of our evars was capturing a wrong value in Adobe Analytics as : "d=c22" Omnibug logs show the same, but If I recall alright, this was something normal in this type of tools, and t. eVars can report values that weren't necessarily set with hits. We did this because our data shows that business users are often confused by the label of eVar and prop, and since many don't know what these labels mean, having them directly in the data like that could cause. The most common. There are 3 different types of variables that allow you to do a multitude of custom reports, and these variables all have different characteristics which can be changed. js and now my site is subject to tracking for all the default properties (visits, pagename and so on). Learning has been immense in the last two years in my team and I am. e. I'll see if I can clear up the confusion, though: eVar An instance is counted each and every time the - 425294Hi, I have integrated the appMeasurement. Admin. Locate the Events section. A user must belong to at least one report suite to be given access to use Adobe Analytics. evar: a prop only saves the value on a single hit when you set the value! that means your occurencies should be the amount of times you send the prop to the database (reportsuite). Given Analytics appears to be configured correctly, check if the evar mapped in the sdk schema. However, by default eVar persistence till visits and due to this nature of eVar, it has higher count as prop even if sending same values in b. The evar is the last in visit. Leave Tracking set. When I comes to a Prop and a hit level eVar, what reason is there to use an eVar instead of a prop (other than having linear/participation - 279753Explaining the difference between the three types of custom variables in SiteCatalyst 15: Events, Custom Conversions (eVars) and Custom Traffic (sProps). Hello Analytics Experts, I have a clarification between prop and eVar reporting differences. Props have a 100-byte limit. When you need to put more than one value into an eVar (a conversion variable) at one time, what are you going to do? List variables to the rescue! In this video, learn how and why to configure and use list variables in Adobe Analytics. . However, there are several key differences between these two variable types. August 7, 2019. Mark as New; Follow; Mute;. mid'] = 'D=mid';Click the desired tag property. In my opinion, it would be a manual search and digging into various reports. The data below, first dimension is link Name, then breakdown with prop, then eVar. Locate the desired dimension item. 2, you do need some of the old pathing reports ("flow" visualizations in workspace are great but they haven't entirely replaced pathing, especially for stuff like "time. On the rule editor, click Activate. A sequence is a consecutive set of hits where a given variable contains the same value (whether by being set, spread forward, or. prop have a 100 character limit. Customers can leverage. Follow answered Jan 6, 2017 at 20:04. . You can check an event’s type under Success events in Report suite settings. There is not a way to extend the limits of a given variable type, but since you are passing data into a custom traffic (prop) variable and hitting the 100 bytes limit; if you use a custom conversion (eVar) you have up to 255 bytes. Analytics permissions in Admin Console; Product profiles for Adobe Analytics; Product profile permissions for Report Suite Tools; Product profile permissions for Analytics. I know that in order to make the mobile contextData variable 'trackAction' which currently exists on our mobile side) available to be engaged in Analysis Workspace reports, the 'trackAction' contextData variable must first be mapped to an eVar on non-mobile side of Adobe Analytics via Processing Rules. Virtual report suites segment your Adobe Analytics data so you can control access to each segment. There's no hard rules for when to use an sprop vs an evar, and most of the information you'd find by googling is based on old reporting (i. Hence, your real time reports in Adobe Analytics are only prop reports as props are lighter to process. Metrics. BR, Vitali Expiration for an eVar can take place when either a success event is recorded or a certain period of time passes. I am getting adobe hit for every URL change with the help of History Change event type. Were you able to make any headway into getting that tracking request with your IT. Using Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. (Optional) To overwrite classifications, enable Overwrite classifications for < selection >. x of Android and IOS both rely on contextData to send data to Adobe Analytics, there is no evar or props variables in the SDK. It is a visit-based dimension, meaning that it contains the same value for the. Admin. On those instances, we use a single eVar to capture multiple values with a delimiter and segregate them by classification. eVars have custom expiration, allowing you to determine when an eVar no longer gets credit for a subsequent event. Props are of only 100 bytes, while eVars are of 255 bytes. The 1. linkTrackVars variable is a string containing a comma-delimited list of variables that you want to include in link tracking image requests ( tl () method). Use props: if your value is less than or equal to 100 chars. As processing rules are post processing, it only populates post. . Analytics > Admin > Report Suites > Edit Settings > Conversion > Finding Methods. Thank. Hi Marion, I would set the value to prop. Use evar: If your value is more than 100 char but less than or equal to 250 characters. Admin. I have created event based rule in DTM. The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. They set a variable to multiple report suites, and send their data to more than one report suite. Components in Analysis Workspace consist of dimensions, metrics, segments, and date ranges that you can drag-and-drop onto a project. Configure export settings, and make sure that ‘Quote Output’ is NOT selected. This metric is useful when you want to see the number of times a dimension item was set without the hits where that value. Google Analytics are also not immune to limits associated with high cardinality. if you want pathing if you only want to see - 279753If we set a eVar to record Referrer, a Prop to record as well, May I have your help to a clear clarification on: Referrer, Referrer (eVar), Referrer (Prop) E. Select the desired report suite, then navigate to Edit Settings > Conversion > Success Events. If you have a solution design document, you can allocate these custom dimensions to values specific to your. Generally, this line item means that the variable was not defined or otherwise unavailable. If you have le. Method #2 - Use Dynamic Variable Syntax. Kind regards, WaqasUnfortunately, components (eVars, props, events, etc) can't be hidden from the field list in Analysis Workspace. I think that the most suitable one for you is based on when the dimension gets set in the tracking code, i. Dear Mooreevan, I would suggest ListVar if you are going to attribute conversion metrics to it. Hello, Urs, Thank you very much for the detailed answer, I will read that in detail. Numeric events: Sums the numeric value assigned to the event in the events variable. Adobe recommends using eVars in most cases. Classifications can be used on most custom dimensions, such as Tracking code, props, and eVars. Experience Platform SDKs. We use an evar, which is populated by each application, so that it is easy to differentiate. eVars persist, whereas s. Events. Select the traffic variable report that you want to disable. Page Views (Definition): Displays the number of times a variable was defined or persisted across all PageView Server Calls within the given date range. x of Android and IOS both rely on contextData to send data to Adobe Analytics, there is no evar or props variables in the SDK. I don't want the segment on each RS, I just want it to work on both of them without changing the implementation. Adobe Analytics customers can easily leverage their report suites in the Adobe Experience Platform and Customer Journey Analytics using the Analytics source connector. For - 27975310/24/20 12:19:44 PM. There are only three list vars available. But Adobe Analytics does not stop here. 1. You might also check your Tag Manager rules. e. contextData ['pfx. We do realize. Yes, once you tag, the states will be captured as individual line items. As campaign tracking is the most common use case, we have provided that separately as that will help in saving one of your evars or props. And corresponding bookings are attributed to that offer 2. A listVar, on the other hand, has a 255 character limit for each item you pass. To double-check this settin. Does it mean, perhaps, the tag is not well implemented? HHi H_L, Yes, "" means no value in adobe and ignored in Adobe reports that means you will see default value as "none". However, whether it is the right option for you depends on considerations for things like data latency for your use cases, the number of report suites, and desired schema design (e. Hope this helps. I know that in order to make the mobile contextData variable 'trackAction' which currently exists on our mobile side) available to be engaged in Analysis Workspace reports, the 'trackAction' contextData variable must first be mapped to an eVar on non-mobile side of Adobe Analytics via Processing Rules. Click Edit Settings — > Conversion — > List Variables. In Target, click Recommendations, then click the Feeds tab. An eVar can be visit-based and function similarly to cookies. products) The Products Variable, also called s. hi vitalin58577727 in short: the value of the prop is only stored on the hit where you set the prop. Just check the below document :- - 418895Thank you very much for all your replies, the detail from really helped explain it more, but thanks very much to I ended up using a combination of all your messages, but could only pick one solution. Please be aware the two noted variable types carry different utilization and allocation properties however. Set the Extension drop-down list to Adobe Analytics, and the Action Type to Set Variables. Adobe Analytics first admin guide; Administrator roles in Adobe Analytics; Analytics tools permissions summary. This plug-in is valuable when you want to breakdown metrics by any repeatable division of time over a given date range. Custom conversion variables (eVars) 2. Hi all, my situation is: RS1 > Prop1 > label: country RS2 > Prop3 > label: country Requisite: I need to create a shared segment (let's say country = "US") for RS1 and RS2. An eVar can be visit-based and function similarly to cookies. . Adobe Analytics 2. Often Props and eVars can capture the same piece of data at the same time, but they each have different use cases for reporting. Courses Tutorials Certification Events Instructor-led training Tutorials Certification Events Instructor-led trainingEach eVar has its own instances. It's always very satisfying when all the hard work is recognised and validated. Page views: Occurrences include all hit types, including page view tracking calls (t()), link tracking calls (tl()), and data from summary Data sources. Its primary purpose is to segment. . Instances: Occurrences count hits where a dimension item was set or persisted. eVar10="hello"; s. Props do not. prop10="1";s. Hi just curious how adobe processes this sort of report when using an evar capturing page name vs a prop capturing page name while using the visits metric. if you want pathing. I appreciate for your time thank you. Thanks again. there are some implications to consider with them only being able to be. You can set an eVar to a value or a data element. In Analytics Analysis Workspace, create a project and pull the new event into a freeform table to ensure that data is populating for the eVar or prop metric. . Page views are only s. Adobe seems a very performing tool , but too complicated to be able to use it as its best in a reasonable period of time. Props do not. . eVar是自訂變數，您可以視需要使用。. Thanks Gigazelle for the reply, you are right, using the activity map page and activity map link click is the most easy and ideal way after I tried others, then I don't need to ask IT team to implement new tracking codes, it will be long communications ;PThis can be done in Adobe Analytics Admin Admin > Report Suites (choose one or more suites - if choosing multiple they should be using the same profile) Edit Settings > Traffic > Traffic Variables (for props) Edit Settings > Conversion > Conversion Variables (for eVars) To change the expiry of a. If the prop is being set on every single hit (which it is as you mentioned), then you can easily break it down by any success event anyways. Questions. Mobile scorecard/Dashboards. The Breakdown By menu in the report table matches the standard Analytics reporting menu, keeping selections consistent. hi @vitalin58777 what metric are you loking at? pageViews, visits? and do you set the value in each hit, page view or just once per visit? I assume that the difference is based on how the eVars keep their value. If you would like to persist the options users choose through out the visit or purchase please use listvar otherwise you can use listprop. Created for: Beginner. Its primary purpose is to segment conversion success metrics in custom marketing reports. , generic vs. Existing Functionality: Currently variables such as s. Compare list props to list vars. Once data is collected from the website’s datalayer(by a Tag management solution) this data is stored in an Adobe analytics variable for reporting. You can set campaign to a value or a query string parameter. Hence, your real time reports in Adobe Analytics are only prop reports as props are lighter to process. Attend local and virtual eventsWe would like to set "mid" to a eVar via Processing Rule. Hi Alexis, Will you be able to find and send me the API you built to perform the analysis. Thank you very much for the explanation. ContextData won't populate any report unless you set processing rules to map the contextData to a specific evar, prop or event etc. But in the evar report, for the keyword against visitors, then 99% are unspecified. In previous versions of Adobe Analytics, it had special treatment where it could be used as a breakdown to most dimensions. 1 Answer. prop has values. Adobe Analytics allows you to create custom dimensions. From an architect’s view, we tend to restrict eVars because the maximum limit of eVars per Report Suite is around 200-250 based on Adobe packages. basically, a prop is a variable set on a single hit and only valid for the single hit. Log in to Adobe Analytics and go to Admin > Report Suites. x of Android and IOS both rely on contextData to send data to Adobe Analytics, there is no evar or props variables in the SDK. Not reliant on Adobe Analytics nomenclature (prop, eVar, event, etc. Virtual report suites segment your Adobe Analytics data so you can control access to each segment. prop think of it as more hit/instance based. . Created for: User. TRAFFIC VARIABLES (PROPS / S. In general, Segment definitions or filters largely depends on the case sensitivity of the used variables and both prop and evars are not case sensitive. That should give you the desired result. Its primary purpose is to segment conversion success metrics in custom marketing reports. Hi, Question - so if i define 2 metrics at the visit level - should i not get the same answer whether i use evar or props? I am counting the existence of an evar or prop in a visit. List props. Adobe Analytics customers can easily leverage their report suites in the Adobe Experience Platform and Customer Journey Analytics using the Analytics source connector. evar config- most recent allocation, expires after visit. The most suitable dimension depends on your reporting needs. Prop values do not have instances. "eVar16 instances" etc. For the action, select Set Event and select the placeholder event. Attend local and virtual eventsjorisdebeer, thanks for your reply. Use evar: If your value is more than 100 char but less than or equal to 250 characters. Once data is collected from the website’s datalayer(by a Tag management solution) this data is stored in an Adobe analytics variable for reporting. Issue fixed. You effectively can have up to 75 list props, if every prop is a list prop. Update your implementation to set context data variable names and values. Learning has been immense in the last two years in my team and I am. Adobe Analytics - Live Stream Add-on includes Live Stream triggers, Live Stream dashboards, and Live Stream data features. Select Save. on the other hand the evar keeps the - 272485 hi alv123456 sorry, I can't agree about neglecting props. Go to the Rules tab, then click the desired rule (or create a rule). . Transcript. Yes, this is possible. I agree that for new users it's easier just to know about evars (as you mostly use t. Prop expire or do not hold value beyond image request. Find self-help, customer support, and more for an array of reporting tools such as Analysis Workspace, Report Builder, Reporting API, Data Workbench, and Activity Map. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageShivangini Agrawal. Last update: 2023-09-21. as said I ask the StatusCoder page and save it in two different variables. Created for: User. You can break down any Analytics variable (eVar or prop) by any other variable. Use props: if your value is less than or equal to 100 chars. ex 1: Lets say an eVar was already set before visiting this page and the visitor visits a page without a prop set the eVar wil. What context data should we be using to pass the user's ID to a custom variable?The Custom Insight Conversion Variable (or eVar) is placed in the Adobe code on selected web pages of your site. Copy the production install code, and provide it to your website owners. Thoughts Thx SM_A. anything above will be truncated. Figure 2: Enabling Adobe Analytics via Adobe Experience Platform Launch. Evar- These are persistent variables. i mean it used to like 'Category 1 Depth (prop 1)' / ''Category 1 Depth (eVar 1)'Read real-world use cases of Experience Cloud products written by your peersIn the Adobe Analytics tool config, in the Global Variables section, you can add your prop(s) and eVar(s) there, using %data_element_name_here% syntax. On Stackoverflow there is a reply that says: " Well PRs can populate variables based on query parameters in the collection url, so you can just skip the javascript coding and map mid query param directly to your eVar or prop . Props can only report values with hits where the values were set. Welcome to the Analytics Community! Props are basically counters and eVars can be used as a character string or counter. . Introduction to Analytics variables. Too many ways to achieve the same goal in Adobe, so that is not clear which is the best one and it is quite confusing (at least for me). Adobe recommends using eVars in most cases. - Do any of the answers provided answer your initial question? If so, can you select one of them as the correct answer? If none of the answers already provided answer your question, can you provide additional infor. Created for: User. To ensure data consistency across Adobe solutions, Adobe Experience Platform Web SDK currently only supports sending data that has been structured to match the XDM schema. Questions. I am defining the metrics as Visits where var/prop exists. t(); The. The numerator in all time spent calculations is total seconds spent. . One advantage that props do have, is the ability to enable them as list props - which can capture multiple dimensional items in a single hit: List Props. Although written a few years ago now. Values passed into eVar variables follow the user for a. The ‘Instances’ metric shows the number of times a dimension was explicitly defined in an image request. I'm assuming for the evar page dimension, it is not using most recent allocation while looking at visits right? Just wanted to confirm that whe. Hi H_L, It will be "none for custom eVar and Prop. When a new visit starts, this dimension item increases by 1. s. The. We're using prop1 and eVar5 to hold the same data, and pass in the reporting. Mobile SDK extension: The standardized and recommended method to implement Adobe Analytics in your mobile app. and for already processed data you can always classify the data and have 'good data' 'bad data' classifications or copy the key value (what came in via the s-code. prop. Just wanted to confirm that when using an evar with visits that it will just show what different evar values appeared with in visits and not the last value captured for that specific evar for each visit. List eVar and/or prop seemed like possibilities but we haven't had experience implementing and can't seem to find a good example to confirm that we're on the right track. To run a breakdown report: Open report, such as Analytics > Reports > Site Content > Pages. I am confused on this concept. AppMeasurement uses the g query string parameter for the first 255 bytes of the URL in. what can be the issue ? Thanks, Ketan PardeshiWhy is this feature important to you - Saves time and makes troubleshooting/using Adobe Analytics much smoother. Increase variable character limits for s. TIP. Prop expire or do not hold value beyond image request. Created for: User. 1 つは直接のデータ収集用、もう 1 つは永続値用です。. Locate the Page name section. You can set a prop to a value or a data element. Segmentation in Adobe Analytics – part 1. There are reasons why we should not compare eVar Versus Prop. Like a vista rule, there could be a tag manager rule or rules that clears the value. 2. 2. User Admin This help page describes how props work as a dimension. I recall reading, at some point, that if you have a prop, eVar, event, etc in one reporting suite, you have to create it the same way in all of your other reporting suites. Evar- These are persistent variables. I create segments looking at both, and for those transitioned I look at both the eVar and the prop so that if I am looking back at older date ranges, my rules will work with the old and the new. as said I ask the StatusCoder page and save it in two different variables. Meet our community of customer advocates. An eVar can be visit-based and function similarly to cookies. Admin. This is great, thanks nikitarama I do want to point out that eVars can be pathed in Analysis Workspace, just like props. This is extremely limiting when implementing a page naming strategy, particularly when including additional information with the page title. . High bounce rates can shed light on issues with your site. In the Enabled column, select Disabled from the drop-down menu. Edit Settings > Traffic > Traffic Variables (for props) Edit Settings > Conversion > Conversion Variables (for eVars) To change the expiry of an eVar, you can find the eVar in the list, and expand it (plus sign on the left). Locate the eVars section. Adobe Aanlytics Report Suite. Most familiar use is when used to track a tracking ID. reset the variable value in the JS - mostly for potential reuse on clicks, or on SPAs where you don't want a lingering value to be sent in your tracking). Is there any default code updated in Adobe to fetch the exit link or do i need to add java-script code manually. total 1. Go to the Rules tab, then click the desired rule (or create a rule). Hit depth counts all types of hits, including page views ( t () )and link tracking hits ( tl () ). On the rule editor, click Activate. The main use case for a prop is “pathing”. b. . Any prop can become a list prop. If the data you are going to pack into eVar are all numeric, you can consider using multiple numeric success events instead of putting multiple values into one single eVar. . The variable types are commonly known as: 1. Don't forget to Save (at the bottom of the page)Hi, - What are the business questions you'll need to answer with the data? Understanding how you hope to use the information will go a long way toward determining which variable type is most relevant. It is correct SDK 4. Posted on August 7, 2023 In Adobe Analytics (formerly known as Adobe SiteCatalyst), “eVars” and “props” are variables used to track and analyze data related to user interactions on a website or app. To access the Components menu, click the Components icon in the left rail. If a formula consisted of a single standard metric, it displays identical data to its non-calculated-metric counterpart. 各 eVar には 2 つの列が割り当てられています。. Click Next to advance to the Schedule settings, the select a frequency period for the feed: You can also select the time of day for the feed to process. This feature is limited to the provisioning of up to a maximum of three endpoints per Report Suite (i. eVars have a 255-byte limit in reports. eVar) ones for our different variables, but for some reason s. com using your AdobeID credentials. Experience Platform SDKs. For example, when someone logs into your site, you can use a custom variable to pass that ID into Analytics so that you can associate all that user’s further behavior with that ID. Live Stream data. Evars: to me these are the real powerhouse items in adobe analytics. e. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target.